When you consider the technology that your small business needs to thrive, what springs into your mind? Cloud storage? Contact-management software? Social media pages? Tablets and smartphones for your salespeople and other staffers? What about printers? You might think that printers have become obsolete, going the way of fax machines before them. But you’d be wrong. Sure, we are all looking forward to the day when business goes fully paperless. With e-mail, cloud storage systems, social media sites and tablets which can be as powerful as miniature computers, we’re closing in on that day. But we aren’t there yet.

Can’t turn away business

As writer Paul Mah with Small Business Computing.com says, business owners will frequently encounter potential clients who demand real paper trails of their transactions. These customers are either unable or unwilling to move toward a paperless business model. Small business owners today are rarely in the position of turning away any customers, even those who refuse to get accustomed to new technology. It’s important, then, for small business owners to purchase the appropriate printer. Fortunately, Mah provides some choices.

All-in-one?

First, you’ll want to determine whether you require a multi-function printer. Such printers, as their name suggests, do more than simply print. Additionally they scan, photocopy and fax. Such printers make sense for businesses that perform these other functions. However, these printers, because of their many functions, are usually more expensive. If your company rarely faxes or makes photocopies, a unit dedicated solely to printing might make more sense.

Laser vs. Inkjet

What makes more sense for your business, a laser printer or perhaps an inkjet printer? You’ll need to consider several factors in making this decision. Does your organization print loads of documents? Then you might consider getting a laser printer. These printers are more pricey. However they produce crisp and clean copy, and they are also sturdier, able to better endure large demand. But what if your small business only has to print documents occasionally? Then an inkjet printer might make more sense. These printers are less costly than are laser printers. Technologies have improved enough so that the documents they create look more professional than in the past. The downside? If you do print an excessive amount, you’ll spend a lot of money on replacement cartridges. As Mah writes, choosing the right printer for your small company is far from a hopeless task. With simply a bit of research, you’ll find the right machine for your company and its unique printing needs.

 

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