How consumer-based technology can change the future

On June 29, 2011, in Uncategorized, by Staff Contributor

Creating consumer-based technology has been a popular trend in recent years; developers have noticed success with their products by tailoring them to fit with consumer needs and trends. A perfect example of this is the Google search engine, known for its usability. The reason Google has been so successful is because the engineers who design the functionality behind the search engine do so in response to consumer needs. It is evident that technological innovation is being motivated by consumer trends, but what does this mean for technology on a higher level? Here are some thoughts:

User-Generated Content

Consumer trends have shown a high profit in enabling more integrated content to be developed by a greater number of third party institutions. Effectively, this means that more independent developers can make programs that run well on advanced devices, like the iPhone. Apple has designed the iPhone with this level of customization in mind and in doing so, expanded the use and practicality of their devices. User-generated content is a direct byproduct of consumer-based technology.

User-Friendly Applications

Because consumers drive the technological market, technology has been developed with user friendliness in mind. Remember Windows 97? Had Microsoft not updated each version of its operating system with more user-friendly features, they may not have maintained their status as a leading OS developer. Consumer-based technology has motivated developers to design easy-to-use products, which has affected the direction of technological innovation.

User Involvement

Consumer-based technology is now a normal part of growing up. Believe it or not, video games have been a large motivator for technological advancement. Game creators are always looking for new ways to involve and include users with their technology; a perfect example of this is the Xbobx Kinect. The Kinect is the latest in motion-capture technology that allows the player to interact with a game by moving without being connected to any device. This technology has found other applications; with your motions you can now search for a movie on Netflix, visit your favorite website, and send a voice-dictated email.

Because consumers supply the demand for technology, consumers will direct the growth of technology. Many of these advancements may seem trite or simple, but the key to determining their worth is looking to the future of how they will be implemented.  What would it mean if doctors could customize body scans from patient to patient, or if writing program code were so easy that anyone could do it, or if motion capture technology could help you review your regular workout routine? Consumer-based technological advancement isn’t a bad thing, it’s the future.

To see some specific ways consumer technology is being implemented practically, take a look at this article.


Creative resumes: An introduction

On June 24, 2011, in Uncategorized, by Staff Contributor

A resume is defined as a document used by individuals to present their background and skill sets. Typically, a resume contains a summary of relevant work experience and education, formatted professionally and presented directly. Essentially, a resume is a piece of paper that seeks to define a person as an argument defending their qualifications for the applied to position. It makes sense that a resume be allowed a certain amount of creative flexibility. If the person applying to said position is creative, or if the position itself requires a bit of creative thinking, then why not present a creative resume? As technology advances and the definition of professionalism expands, more and more resumes are being presented as creative pieces. Here are a few things to consider when on either side of resume presentation.

When Creating a Resume

    Make sure your resume finds a middle ground between presenting your skills and appealing to your future employers. If you are applying to be a banker, for instance, a no-frills resume typed in “Times New Roman” is probably your best bet. However, if you’re seeking a position the requires creative and abstract thought, feel free to express yourself artistically. If the prospect reading your resume doesn’t appreciate your creative flair, chances are it’s best you shouldn’t be working for them in the first place. Here are a few tips to help get you started:

  1. Be graphic. An infographic is a great design choice when applying for any creative position. They are interesting, factual, and will set you apart from most other applicants. Take a look at this example. Infographic
  2. Let your style match your personality. If you work best by yourself, let that be represented in your design. If you work best in a group, let that be displayed as well. Take a look at this example: Design and style
  3. Utilize flair. If you are able to turn your resume in as a PDF, don’t be afraid to add specialized components to give a bit of flair to your application. This shows off both your creativity and your talent. Take a look at this example. Flair

When Reading a Creative Resume

What qualities do you look for in a candidate? Ingenuity? The ability to think outside the box? Intelligence? These are all traits that can be communicated in a creative resume. Don’t turn a blind eye to an applicant who turns something in that doesn’t fit your traditional view of an application. Instead, keep an open mind to expanding your view of what a resume should look like. Chances are if someone turns in a well-done creative resume, they could be exactly what your business needs.

Job seekers will constantly find new ways to set themselves apart from the crowd. A creative resume is a great way to do so, as it allows the applicant the opportunity to develop his or her own standard as it relates to the job wanted. Keeping an open mind when creating and going over a resume is the best way to screen highly qualified and effective candidates.


Will .com go the way of the buffalo

On June 22, 2011, in Uncategorized, by Staff Contributor

In the not too distant future, you might start to see websites that end in .food or .microsoft.


In a special session on Monday, June 20, the Internet’s governing body voted 13-1 to allow, in theory, an near-infinite number of new domain endings.

ICANN, known formally as the Internet Corporation for Assigned Names and Numbers, calls it “one of the biggest changes ever to the Internet’s Domain Name System.”

There are currently 22 top-level domains, the most typical being .com, .org, .net, and so on. With this change, website names will be able to end with almost any word in any language.

Rod Beckstrom, president and CEO of ICANN, explained the gravity of the announcement on ICANN’s website: “ICANN has opened the Internet’s naming system to unleash the global human imagination. Today’s decision respects the rights of groups to create new Top Level Domains in any language or script. We hope this allows the domain name system to better serve all of mankind.”

Tech commentators and marketers see this an immediate opportunity for corporations, which will certainly rush to apply for branded domain names, such as .coke or .microsoft.

As for the Joe Sixpack who wants to register www.joe.sixpack, he’s going to need a brimming bank account and a good lawyer. The change comes with a few limitations:

  • It will set you back $185,000 just to apply for a new generic top-level domain name
  • Approval will take months and may involve governments and other agencies
  • Applicants must show a legitimate claim to the name they are buying

Learn more:


Voice Search: Technology of the Future

On June 17, 2011, in Uncategorized, by Staff Contributor

Smartphones have been one of recent history’s fastest growing technological advancements. Like most technology, the inception of smartphones has led to the necessity for other supportive technologies to be developed. For example, mobile devices being able to get connected to a full version of the Internet requires developers to create and design new ways of communicating with the Internet. Consequently, technology has turned to an older program, voice recognition, to develop a new and fascinating user tool: voice search. Voice search was created with a simple mission: provide easy Internet searching without worrying about undersized keyboards or long scrolling text. While voice search fulfills this mission, it also opens the door for current technologies to find exciting and new applications.


What is voice search?


The Internet is an almost endless source of information, though if the Internet is unsearchable it becomes useless; imagine an encyclopedia with no index. As smartphones develop to the point of accessing a full version of the Internet, it has become necessary to also develop new and more efficient methods of searching for information online. Voice search takes your speech and transfers it digitally via the Internet to a remote database that computes these details through a voice-recognition algorithm and then returns that information to your device. Essentially, voice search uses the Internet to translate your voice into searchable text.

This is all made possible by the recent advancement of cloud computing. Voice search uses the Internet to decipher your voice, where voice recognition traditionally used a device. The introduction of the cloud to this particular technology allows for unbelievable performance by way of accuracy and speed. The cloud is the main application that makes voice search far more advanced than voice recognition.

    Voice recognition has been a familiar technology to anyone who has ever called a costumer care line. Voice search takes the idea of voice recognition and combines it with cloud computing with the end result of a highly functional voice-based command option.

What is the future of voice search?

    We will most likely see an increase in the applications developed for voice search, as well as further evolutions of voice search technology itself. Integrating voice search with device control is also expected to be on the horizon.
    The most exciting evolution to come from voice search could be language-understanding technology. Currently, search engines operate by matching a query term with an index of words located in documented text. Language understanding, on the other hand, would search with more abstract fields. For example, a current search engine might produce documents containing the words “power control” if those words were searched, whereas a language understanding search would result in programs that could control the power of your device. This means you can put your computer to sleep simply by speaking.

    Voice search is a prime example of technological evolution being determined by trends in culture. As Internet access has become mobile, new ways of interacting with the Internet have been developed and those same developments will soon be implemented in multiple kinds of devices. Effective voice recognition and command technology is just around the corner, whether you use your device to search the Internet or not. If you’d like to find out more about voice search and its technological evolution, please read this article.


Try using web video for your business

On June 15, 2011, in Uncategorized, by Staff Contributor

Web video is a very simple and effective way to convey information about a business, yet many businesses still aren’t utilizing it. If you’ve been wondering how you can use videos for your business, take a look at these great examples.


Testimonials are a great way to share your company’s success stories with prospective clients. Satisfied customers are often very willing to give testimonials, and requesting them in the form of videos is not uncommon.

Many people know how to create a simple video and webcams are almost always built-in to newer computers. So, next time someone praises your organization, ask them for a 30 second video to add to your site!

Replace written content

Most websites are designed the same way: written content everywhere, with sparse images. In order to spruce up your website and prevent people from getting lost in too much text, try using video to describe your business.

Replacing a traditional “About us” page with a video can give people a better understanding of your company, as well as a break from potentially overwhelming text.


Demo and “How to” videos are pretty common for businesses. Unfortunately, many people who do not sell products that can be demonstrated through video believe that they can’t use these videos. That is simply untrue.

A clothing boutique, for example, can do a video on the month’s trends, or how to best wear a certain item of clothing. These videos are ideal because they portray you as an expert in your field.

Videos are an amazing way to convey your message without overwhelming anyone. For more information on how to use web video for your business, check out this article.


Possess the Best Attitude for the Job

On June 10, 2011, in Uncategorized, by Staff Contributor

Succeeding in business is difficult to do without the right kind of attitude. It takes a special mix of ambition and personality, and the ability to be both forward thinking and conscious of those working around you. Business is built around a foundation of interacting with other people. Whether you’re working with a coworker on the job or with a prospective client, having a good attitude is paramount to getting things done. Here are a few important personality traits for you to consider when evaluating your business attitude.

1.    Be positive

This advice is foundational to cultivating a good business attitude. A recent business study has shown that those who have realistic goals, often compliment their coworkers and show gratitude for even the smallest windfalls are the ones most likely to advance in their career. Having a pessimistic outlook can decrease motivation for personal and professional advancement. Staying positive will allow you to keep pushing forward towards your career goals. For more tips, check out this article.

2.    Be assertive without being aggressive

Being assertive is an excellent business trait, though when acting assertively it is easy to be overly aggressive. The key to acting assertively without acting aggressively is communication. When asserting yourself in a business setting, try not to crush or minimize other people’s perspectives. Allow other people the same amount of time to describe their needs as you’ve allowed yourself and, of course, be open to compromising your needs to meet others midway.

Considering these tips will help make you a team player and, in turn, make advancement an obtainable goal. For more tips, read this article.

3.    Approach conflict with compassion

Interpersonal conflict is an unavoidable part of every work culture. Try approaching resolution with compassion if and when you find yourself at odds with a coworker. Stepping into conflict resolution with an open mind instead of defensiveness will often result in a more positive outcome. Adding compassion to your business attitude will enhance your skills at resolving conflict. If you’d like to read more about being compassionate at work, take a look at this article.

Every successful businessperson has a well-cultivated and implemented business attitude. Professional advancement is dependent on your ability to deal with other people, because all businesses readily involve personal interaction to some degree. These tips and bits of advice will be helpful when evaluating and improving your business attitude, making success even more obtainable. Keep in mind: having a good business attitude takes work. Don’t forget that a good personality is an essential business skill.


Facts about IPv6

On June 8, 2011, in Uncategorized, by Staff Contributor

You’ve probably heard over the last few weeks that the Internet will soon be undergoing a big change. The change you’ve been hearing about is the transition to IPv6, which many people are still unclear about. Read on for an explanation of IPv6 and what it could mean for you.

What it is

IPv6 is a version of IP (Internet Protocol) that has been created due to the previous version having a limited number of addresses. IP is the method by which data is sent over the Internet. Running out of addresses basically means that new websites will no longer be able to be created.

IPv6 uses 128-bit addresses rather than the 32-bit addresses used by IPv4. The longer number strings allow for more addresses because there are a greater number of possible combinations. 

How the transition may affect you

Most likely, some challenges will come about during the transition. Most problems you may run into will most likely be related to the browser you’re using and/or the Web server of the site you wish to visit. Some potential problems include:

  • If you’re using IPv6 and you attempt to access an IPv4 site, you may receive a “404” error.
  • If you are on a network that only supports IPv4, you may not be able to access IPv6 sites – you can reconfigure your network in order to fix this.

Despite the potential for problems, many people agree that you will likely still be able to view any site if you are using IPv6.

How to avoid IPv6-related problems

If you’re suffering from connectivity problems, there are a few sites you can go to that will help you determine whether or not they are related to IPv6. Try going to or which will both tell you what problems you may experience, if any, and what changes you need to make in order to fix them.

Although the transition to IPv6 may be confusing at first, it likely won’t cause too many major problems. For more insight into the IPv6 change, check out this PCWorld article.


Are Computer Tablets Worth it?

On June 3, 2011, in Uncategorized, by Staff Contributor

Computer tablets have become tremendously popular since the introduction of Apple’s iPad in 2010. Competitors have released their own versions and, almost overnight, a new technological commodity has become a competing force in the business world. Though that’s not to say that tablets are perfect for any business setting. We could very well look at the iPad ten years from now in the same way we currently view tape decks. When deciding on whether or not to purchase a tablet, it’s best to be educated. Consider these pros and cons before you make this expensive purchase. 


  • Tablets are incredibly portable devices. Being able to remotely interact with your work is becoming a necessity as businesses grows more integrated with cloud computing. As a rule of thumb, the more accessible you are, the better. 
  • Tablets are very useful. The potential for productive work uses will only increase as developers release more business-related apps. In the future, tablets will likely become more practical in a business setting. 
  • Tablets communicate ability. Successfully employing a computer tablet as a work tool will let your clients know that you mean business. Taking notes on a tablet during a meeting could increase others’ confidence in your abilities. 


  • Tablets haven’t reinvented the wheel. Most of the functions performed by a tablet can be performed on a laptop or desktop computer. Yes, tablets may be far more convenient, but does that make them absolutely necessary? 
  • Tablets can be very distracting. Because tablets are crossover devices between business and consumer, they have the potential to become overpriced toys. Presently, there are far more leisure-related apps than there are work-related apps.  
  • Tablets are still a new technology and are therefore costly. If you aren’t yet confident a tablet is right for you, given their price, wait a few months to watch how the industry grows. Eventually, cheaper alternatives will be introduced as more popular hardware, like the iPad, drop in price. 

Computer tablets are often very useful tools, though at the same time they can function as nothing more than very expensive toys. Depending on your needs, a tablet could be the perfect fit, but make sure to weigh the pros and cons prior to making a final decision. If you are interested in reading further, please read over this article.


What are NFC payments?

On June 1, 2011, in Uncategorized, by Staff Contributor

The payment systems we use are not incredibly complicated, but what if they could be even more straightforward? NFC (Near Field Communication) technology is hoping to accomplish that. NFC mobile chips hope to change our current payment systems by letting us transmit data from one device to another, at close range.

How will we use it?

NFC mobile chips will soon be integrated into all smartphones, making it easier than ever to pay for your coffee. Instead of digging around in your purse or pocket to find your wallet, you simply use your phone – something most of us have at hand at all times.

Integrating NFC chips into smartphone designs allows users to store their credit card information in their phones. That way, when they’re at a business that is outfitted with the technology, they can simply scan their phones at the register.

Google Wallet

Google Wallet is the first debut into mobile payment technology by a major player in the tech industry. It is available on the Android Nexus S and may soon work on other smartphones, thanks to an NFC-enabled sticker. A great deal of major retailers have already signed on to work with Google Wallet.

There have long been rumors of Apple building their own mobile payment system for the iPhone, and RIM will likely be following suit. Because mobile payments are such a huge advancement, it’s unlikely that other smartphone makers will open their phones up to Google’s technology.

Other potential uses

NFC mobile chips will likely soon be doing much more than just helping you pay for your coffee. Some of those possible uses include:

  • Replace passports and boarding passes
  • Products might have RFID (radio-frequency identification) tags on them that you can scan as a way to gather information.
  • Pet tags may soon have RFID tags attached that you can scan if you find a lost puppy.
  • Replace keys – no more clunky key chains!

NFC technology is one of the biggest advancements in payments we have seen in a long time.

For more information on NFC mobile chips and how they work, take a look at this article.